Summary

Uber eats was the newer player to join Taiwan's competitive delivery services market. They wanted a fresh way to emerge with Taiwan's unique delivery consumption culture.

‍

This project was a crossover campaign for Taiwan's largest grocery store PX Mart with Uber Eats. To create friendly communication to introduce Uber Eats services to people who were unfamiliar with the new player. We created a visual with the humour expression of the famous advertising celebrity to create a hyper direct communication for PX Mart and Uber Eats audiences.

‍

For a greater success for the clients, we designed the content production pipeline for the client's media distribution. Through our design team's creativity and management, the pipeline can produce various designs for different channels at a fast pace and surpass competitors in an intense delivery advertising environment.

What we've done

1. Photography

2. Post-Production

3. Display Ads Design

4. Content Management

‍